Cliff Drysdale's tennis club management and facility design services develop world class tennis facilities and staffing solutions that enhance and complement the vision of hoteliers, club owners and real estate developers worldwide.
Design:
Services include overseeing facility design and construction, budget planning, and turn-key tennis club openings. When designing tennis facilities, Drysdale's signature touch includes some innovative features such as using stucco columns and soft nets as fencing; planting tall hedges and other local foliage as natural windscreens; and installing underground irrigation systems to keep clay courts moist throughout the day.
Management:
CDT has a commitment to providing world-class sports management and marketing services. The value associated with the CDT brand, and services offered under our tennis management contracts have a proven track record of increasing and maintaining memberships and programming revenue, driving hotel room night sales, and propelling real estate sales for our partner properties. There is no disputing the star-value associated with tennis and media celebrity Cliff Drysdale. Our company's hard-earned reputation precedes us in the sports, events, media and hospitality industries. We would like the opportunity to
demonstrate to you how association with our brand and management services will Improve your NET Results!.
Below you will find an outline of our proven methods and how co-branding and management services with CDT will benefit your facility. These strategies and programs have a proven track record with our partners, who represent such premier hospitality
brands as The Ritz-Carlton and Four Seasons resorts and hotels worldwide, as well as exclusive private clubs such as the The Brickell Tennis Club in downtown Miami, FL, and the Southampton Racquet Club in Southampton, NY to name a few.
- Programming Revenue Increases
Revenue increases associated with the adoption of the Cliff Drysdale Brand and Programs reflect our top-performing facilities demonstrating a yearly revenue increase in programming of 25.03 % per year since partnering with CDT. Our top performer,
Southampton Racquet Club, in Southampton, NY, increased their yearly revenue by 300% since enlisting our services 3 years ago.
- Improved Member Relations and an Increase in New Membership
Average yearly increase in new membership for Cliff Drysdale facilities is 30%. Your club members will also be eligible for benefits and special savings at Cliff Drysdale facilities world wide.
- Staffing Support and Savings
CDT will staff your tennis facility with a Cliff Drysdale-trained Director of Tennis, as well as additional teaching pros and pro shopstaff. Our staff must undergo stringent screening and all are trained in the CDT award-winning methods of club management.
All CDT facilities run nearly identical programs, so all staff that are transferred to new properties begin the very first day with minimal to no training required!
- PR, Advertising, Marketing Support and Graphic Design for your Tennis Programs
CDT maintains a professional marketing and event staff at its corporate headquarters. This staff will be at the disposable of your
club for the following related to the tennis programs:
- Marketing collateral design and production, including newsletters, posters, flyers, cards, brochures and HTML E-blasts
- Web page creation and features on the CDT web site (www.cliffdrysdale.com maintains 158,813 unique impressions monthly, thus a banner on the CDT homepage using the standard CPM pricing model of $10 per 1,000 impressions creates a value of $1588.13 per month )
- Press releases to our PR database including top writers and editors in the sports and leisure industries
- Logo presence and mention in our TENNIS Magazine Ads (750,000 circulation )
- Design and scheduling of promotional HTML emails to our database of 7,500+ opt-in entrants
- Event planning and production support
- Special events for your members and guests featuring Legends of the Game
We customize each tennis club management service contract to suit your facility's unique needs. You will be surprised to learn that for what you had
intended to offer as a Director's salary, you can obtain so much more through a partnership with CDT, as well as branding with a legend in the tennis and media circuits.
Cliff Drysdale Managed and/or Designed Facilites:
- The Tennis Garden at The Ritz-Carlton, Key Biscayne - Key Biscayne, FL
- Brickell Tennis Club - Miami, FL
- Cliff Drysdale Sports Center at the Country Club of Landfall - Wilmington, NC
- Fisher Island Tennis Center at the Fisher Island Hotel & Resort - Fisher Island, FL
- Lakeway World of Tennis - Austin, TX
- Carambola Beach Resort - St. Croix, US Virgin Islands
- The Ritz-Carlton, Cancun - Cancun, Mexico
- The Weston Tennis Center - Weston, FL
- Southampton Racquet Club - Southampton, NY
- Grove Isle Hotel & Spa Tennis Center - Coconut Grove, FL
- West Bay Club - Estero, FL
- Doral Tennis Center - Doral, FL
- Red Ledges - Herber Valley, UT
- Molasses Reef - West Caicos, Turks & Caicos Islands
- Portones Del Mar Yacht Club - Punta Chame Peninsula, Panama
- John Newcombe Estate & Country Club - New Braunfels, TX
If you are interested in learning more about how our tennis club management servcies can benefit your organization, please contact us at swing@cliffdrysdale.com |